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BIO

Mimi Swain is a powerhouse of transformative growth, currently serving as Chief Commercial Officer for Ring and Blink, two trailblazing brands revolutionizing smart home security. Under her visionary leadership and strategic mastery, Ring is a category leader, winning over millions of  customers and cementing its status as a household name. A powerful testament to her unparalleled expertise in global sales, brand, marketing, and e-commerce.

As the architect of Ring's go-to-market organization, Mimi has a proven ability to align cross-functional teams, drive business priorities, and propel both recognition and revenue to unprecedented heights. Her forward-thinking vision was the catalyst that optimally positioned Ring for its highly successful acquisition by Amazon in 2018. Leveraging her proven success at Ring, Mimi's scope has expanded to include Blink, Amazon's mid-market security solution. Her unique ability to apply transformative learnings from Ring while tailoring strategies for Blink's distinct proposition and customer base has fueled record-breaking growth for this fast-rising sister brand. Blink's business has grown 5X over the last four years.

Mimi's impressive track record in tech and retail is built on her previous leadership roles. At Sonos, she spearheaded channel marketing initiatives, shaping and executing a retail strategy that drove significant growth. At Dyson, she held senior marketing positions, launching flagship product categories that redefined industry standards. Mimi's razor-sharp business acumen, paired with her relentless customer obsession, equips her to navigate even the most complex growth trajectories and consistently deliver remarkable results.

Beyond her executive role, Mimi prioritizes spending time with family, reading, and travel. Her unique blend of strategic brilliance, collaborative leadership, and customer-centric approach makes her a driving force in the world of tech and beyond.
 

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